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Commercial Excellence Award 2022
Danish Marketing Association wish to increase focus on good and value-creating marketing. In 2019 we introduced: The Commercial Excellence Award for the first time. We want to celebrate the best completed graduate thesis/graduation projects at Cand. merc and HD within this area: Commercial Excellence.
Update, September 24: Thanks for all your submissions. On September 18, we will announce the the three selected thesis that candidates to this years awards.
Signup (free) to this years Award Ceremony – click here and register.
27 October 2022, we invite you to award-cermony – the three best dissertations are announced.
1st. prize: DKK 25.000
2 x Runner-up: Each win: DKK 10.000
If you are a participant, student or just curious about what is happening in the field of commercial excellence, you are very welcome to participate (no fee).
The agenda will soon be published soon
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Requirements for the thesis:
The award is given to a master thesis that has conclusions and/or recommendations on how a business’ commercial activities can be improved in such a way, that the company/organisations performance is improved.
The company’s performance includes indicators/areas such as:
*Market share growth
*Top line increase
*Customer Loyalty improvement
*Value Chain improvements
*Omni channel optimization
*Focus on environmental, social and corporate governance.
We also appreciate a creative mind and angle, new thinking – and of course good empirical grounding (an exciting company or industry – and a new creative way of approaching things!).
1st. prize: DKK 25.000
2nd and 3rd prize: DKK 10.000
+ prices from Danish Marketing Association.
*All who submit receives 1 year free digital membership of Danish Marketing Association.
How to
STEP 1
Deadline: September 23, 2022.
Register your:
1. Executive Summery,
2. Thesis (in english or danish)
3. Documentation for your assessment/grade.
STEP 2
October 18, we will announce the shortlist with three selected thesis.
October 27, 2022: The winner is awarded.
Please register your master thesis below
Questions
Please contact Danish Marketing Association,
Stine Aa, at email:
[email protected] or phone:
(+45) 38118787
Adress:
Bredgade 19E, 1260 København K.